Tuesday, June 02, 2009

Belief makes things real; makes things feel alright

Fear is a powerful thing. It can make one think irrationally and not clearly.
Or…it can provide clarity.

Fear can help you fight with hope…or cling to false hopes from inaccurate information. Fear is passive aggressive; but fear can also inspire.

Fear is normal, healthy – and necessary in life.
It’s what you do with that fear – that will either help you -- or end up being your demise.

Fear may control a choice, but it should never be the choice.

It has been a very busy and exciting 24 hours for this girl. Yesterday, we had meetings just about all day to discuss the new location. I’m really excited about the color scheming and layout – as well as finding that the Restaurant Depot is by far the better pricing option and service distributor for our refrigeration needs. I haven’t started the PR blitz yet – I’ll do that this evening. I drafted up my Press Release and now just need to finish my media contact list before sending it out. I’m hoping to generate a lot of excitement about the new location.

I’ve even contacted WEEI to see if they’ve come up with any affordable pricing packages for small businesses. Being such a major market station – they may not have anything, but I wanted to ask the question anyway. I’ve had success with smaller, less popular radio stations who are willing to work with the small “Mom & Pop” businesses such as ours – but, I figured why not check and see if maybe the economy is making it so that no one outside of “Giant Glass” can really afford to advertise – and just maybe there’s a deal to be made. We shall see….

Today is an interesting day here at the office. Lots of snipes, and gripes and infighting. This is not a healthy organization… and I am so ready for the day to be over already. I need to take a good run and clear my head a bit before going home; a little positive thinking and some blood circulation flow should do me a world of good.

3 comments:

Suldog said...

Can you tell me what your local radio stations are without giving away any location information you'd rather not? Sometimes, the little stations are a better buy for local businesses.

Try this locator and you may be able to get some info you'd like:

http://www.ontheradio.net/Stations.aspx

Rebecca said...

Hey Suldog, I'm okay with it. I know I advertised with a small Beverly radio station a few years back. It's not so much where I'm at as opposed to the target audience -- which is everywhere. :) I'm open to all media outlets! Thank you for the link!!

Anonymous said...

list things that makes people afraid?...............plz now!!...................................................